The over-sharer? The “they want something” friend? The ex-friend? The PA of a friend? The real friend? It’s a great idea to remember that the subscribers on your newsletter (or future-newsletter, if you didn’t yet get started!) are real life people rather than random inboxes dotted around the world. Imagine each and every one of …
Despite being one of the most direct ways to engage with fans and motivate them to support you as a musician, a newsletter is often an under-loved area of the career. As someone who is hyper-alert to those bucking the trend, I wanted to share this short interview with Italian guitarist Dario Napoli who I’ve …
As an independent jazz musician, how do you encourage fans to sign-up for your mailing list? Having an active list of jazz fans is valuable. It provides a base audience for new music, tickets to gigs, or anything else you happen to sell. But as anyone who has worked on this will know, actually getting …
As an independent musician, a strong mailing list could be the most valuable tool you have to give yourself the creative and financial freedom to make the music you want. In this article we’re going to take a look at why… If you want to have a long-term career as a gigging jazz musician people …